Apple shakes Facebook’s place in the market

2021-04-09T13:13:25+00:00April 9th, 2021|Categories: Cloud Services|Tags: , , , , , |

Apple shakes Facebook's place in the market It is well known by most users of Facebook that the company has an unnerving ability to deliver content that matches your current concerns. You have a meandering thought about a new pair of trainers, and suddenly all the adverts on the platform are matched to this [...]

Digital Ad Conversions Propped Up By TV Ads

2020-09-22T08:04:51+00:00September 22nd, 2020|Categories: Technology Trends|Tags: , , , , |

Digital Ad Conversions Propped Up By TV Ads For many years now, marketers and advertisers have moved away from traditional media, especially TV. This is largely due to its lack of attribution and trends moving more online. However, new research from Viewers Logic shows exactly how much TV impacts on Facebook & Google click-through [...]

Online security when videoconferencing

2020-07-20T17:23:58+00:00July 20th, 2020|Categories: IT Security, IT Support|Tags: , , , , , |

Online security when videoconferencing Right now, video conferencing is the new “office meeting room”. The word ‘Zoom’ has entered our vocabulary and everybody is getting the hang of video meetings for both social and professional purposes. There are all kinds of advantages to this but there are, however, also some security points to [...]

How to find the right audience for your social media marketing spend

2020-07-06T14:58:07+00:00July 6th, 2020|Categories: How To|Tags: , , , , |

How to find the right audience for your social media marketing spend Paid social media advertising is one of the quickest and most effective ways of reaching your target audience. At a time like Christmas, you want to reach your customers where they are most comfortable, so targeting them on their favourite social [...]

Dealing with a cryptocurrency crash

2020-06-29T12:46:27+00:00June 29th, 2020|Categories: Technology Trends|Tags: , |

Dealing with a cryptocurrency crash Under other circumstances, the ongoing saga relating to the death of Gerald Cotten would probably be generating massive amounts of media coverage. Right now, however, there is so much else going on in the world that it appears to have been largely been relegated to the backburner, at least [...]

What we can expect from Facebook’s Libra cryptocurrency

2020-06-29T13:11:25+00:00June 26th, 2020|Categories: Technology Trends|Tags: , , , |

What we can expect from Facebook's Libra cryptocurrency Given that money and the concept of security go pretty much hand-in-hand, it’s hardly a surprise that eyebrows were raised when Facebook, of all companies, announced its intention to create a new cryptocurrency, which it has called Libra. Officially, the reason behind this new currency [...]

How to get started with a Messenger bot

2020-06-26T07:49:39+00:00June 24th, 2020|Categories: How To, Technology Trends|Tags: , , , , |

How to get started with a Messenger bot “Chatbots” are becoming increasingly common on business websites, even on websites run by small businesses. The term “chatbot” however, is a bit misleading. Bots aren’t good at chatting. What they are good at doing is following simple, pre-defined instructions, such as looking up a list of [...]

Facebook’s use of phone numbers rings alarm bells

2020-01-14T09:16:39+00:00January 14th, 2020|Categories: IT Security, Technology Trends|Tags: , , , , |

Facebook's use of phone numbers rings alarm bells As companies increasingly try to persuade their customers to use two-factor authentication for added security when they log into their accounts, some people are anxious about providing their phone number in case it is misused or divulged to the wrong people. Facebook, when it launched [...]

The ICO and the impact of GDPR

2022-01-12T13:40:51+00:00March 18th, 2019|Categories: Compliance, IT Security|Tags: , , , , , |

UK GDPR - Its Impact & the role of ICO The end of November 2018 marks the 6-month anniversary of GDPR and, while 6 months is a fairly short period of time, it is enough to start to get an idea of what sort of impact GDPR is having and how the ICO [...]

Cambridge Analytica and Facebook

2018-04-16T19:27:51+00:00April 16th, 2018|Categories: Security Bulletin|Tags: , , , , , |

Cambridge Analytica and Facebook: is your data safe? Cambridge Analytica has made what was probably a rather unwelcome transition from being a niche player to being one of the most (in)famous brand names around. Facebook, meanwhile, has long been controversial from a data protection/privacy perspective and, while some of the stories circulating the [...]

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